Between now and March 9th AT&T customers can win a free trip to the Final Four. Customers can win the trip by texting the keyword for the participating school to 51234. Pitt and OSU fans will use 94253.
Your text will enter you in the contest and sign you up for scores an updates for the respective team. Not all schools are participating. See the table below from the AT&T announcement for keywords and text the keyword to 51234 or for Pitt and OSU fans text it to 94253.
Good Luck!
| School | Keyword | School | Keyword | |
| Alabama | TIDE | Ohio State | OSU | |
| Arkansas | HOGS | Ole Miss | REBELS | |
| Arizona State | DEVILS | Oklahoma | SOONERS | |
| Boston College | EAGLES | Penn State | LIONS | |
| Cal | BEARS | Pittsburgh | PITT | |
| Connecticut | HUSKIES | Syracuse | ORANGE | |
| Georgia | DAWGS | Texas | HORNS | |
| Georgia Tech | GTECH | Texas Tech | RAIDERS | |
| Kansas | JAYHAWKS | USC | TROJANS | |
| Louisville | CARDS | Utah | UTES | |
| Michigan | GOBLUE | Wisconsin | BADGERS |
